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Another Day in the PR Industry – Things to Remember When Dealing with Journalists

​ Of all things that get you off guard, nothing beats that feeling of helplessness when someone pulls off something you are supposed to know but didn't learn in school. It happens to everyone, and PR practitioners have their fair share of surprises. The public relations industry and journalists have an intangible relationship, one that is dependent...

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  I know that traffic in Nairobi has been diabolical for years, so much so that talking about it is about as ubiquitous as talking about the weather. We even compare & discuss our commute times and stories over coffee or drinks. But lately I have been thinking (in the 3 hours a day I spend driving to work and back) that while a lot of our ...

Relationships are fickle affairs, and so are businesses. Virtually every person and businesses are, at some point, going to screw up, and while various considerations should warrant whether an apology is in order or not, public relations says to say sorry if a mistake is made. However, there are largely two prevailing schools of thought on corporat...

I once sent my father a link to an article I had written for one of the local blogs just to get his views on how I had approached the subject in question. Being the honest but oldfangled patriarch that he is, his response was stinging but honest. "You asked about what I think of the subject in your article but let's put that aside," he responded, "...

A leopard never changes its spots. Once a joker, always a joker. Don't play with fire, you will always get burnt. Cheats never prosper. Always the bridesmaid, never the bride. Our daily language is full of idioms and phrases that are based on the premise that once you have a certain reputation, you will never change. Reputation is at the core of ho...

​ Change is the only constant in life, and from the 1990s, the world has been a whirlwind of change. The introduction of the internet brought forth disruption and technological advances that continue to awe human beings. Instant messaging, social media, email, artificial intelligence – communication is today everyone's cup of tea. It is, therefore,...

​ How great is your relationship with the public? Are you utilizing strategic communication models that foster the positive reception of a business or brand in the public? Public relations often remain underrated, but every business needs it. Because customers today, more than ever, need to trust the brands they interact with, the importance of pub...

Some of us older people will remember Billy Ocean singing about this way back in 1985 - but even if you were born after 1985, the message is still equally, if not more, relevant today.  Our country, our continent, and even the world is experiencing very trying times. Whether a natural disaster, Brexit, economic downturns, war, the refugee...

Do you know about the Dung Beetle? The dung beetle is an insect whose whole life is about poop! Yup, he uses his incredible sense of smell to seek out poop, collect poop, roll poop into poop balls and even pushes these poop balls, which can be bigger than him, up hills and down valleys. ​ Someday's, I feel like a dung beetle. Except for the part of...